Showing posts with label patent. Show all posts
Showing posts with label patent. Show all posts

Wednesday, August 24, 2011

Samsung cites Kubrick’s ’2001′ as legal defense in Apple patent battle

2001-tabletSamsung has cited a scene from the science fiction classic 2001: A Space Odyssey as a legal defense against Apple in the continuing patent battle between the two companies.

In a brief opposing Apple’s request for a preliminary injunction on Samsung’s devices, Samsung asserts that the tablet-like devices featured in a clip from 2001 predate the iPad. Apple says Samsung “slavishly copied” the design of the iPad when it made its own Galaxy Tab tablets, but Samsung makes an interesting case otherwise. Samsung wrote:

Attached hereto as Exhibit D is a true and correct copy of a still image taken from Stanley Kubrick’s 1968 film “2001: A Space Odyssey.” In a clip from that film lasting about one minute, two astronauts are eating and at the same time using personal tablet computers. The clip can be downloaded online. As with the design claimed by the D’889 Patent, the tablet disclosed in the clip has an overall rectangular shape with a dominant display screen, narrow borders, a predominately flat front surface, a flat back surface (which is evident because the tablets are lying flat on the table’s surface), and a thin form factor.

Basically, Samsung thinks the prior art from 2001 is the real inspiration for all modern tablets, so Samsung isn’t actually copying the iPad’s design. While the tablet-like devices featured in the movie have similarities to the tablets of today, it’s unclear whether the defense will work. But regardless, we think it’s a pretty cool that a science fiction classic is being used as a legal defense. We hope properties like Star Trek and Star Wars get some love in the future too.

Apple’s legal feud with Samsung started in April with a lawsuit concerning the company’s Galaxy Android smartphones and Galaxy Tab. Apple argued in U.S. courts that Samsung’s devices imitated both the iPhone and iPad. Naturally, Samsung filed a counter-suit against Apple and the battle eventually made its way to the U.S. International Trade Commission, which can block the importation of devices into the U.S, and over to European courts. The Galaxy Tab 10.1 was briefly banned in most of Europe, but the ban has since been lifted.

Watch the short scene from 2001: A Space Odyssey below:

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Tags: 2001: A Space Odyssey, design, lawsuits, patents

Companies: Apple, Samsung


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Monday, August 22, 2011

Google must take the offensive with Motorola patent portfolio

photo of Google CEO Larry Page by Jakub MasurGoogle’s plan to buy Motorola Mobility will likely win approval from the Department of Justice, just as Oracle earlier received approval to buy Sun. The acquisition will double Google’s workforce and increase the size of its patent portfolio to more than 17,000 patents. What should it do with all those patents?

Google is not an active patent plaintiff, but at the same time, Google has never owned this kind of patent portfolio before.

Larry Page wrote in a blog post that “Motorola will continue to be run as a separate business.” He also stated that the “acquisition of Motorola will increase competition by strengthening Google’s patent portfolio.” Well, surely Larry realizes these statements are to some degree incompatible.

At a minimum, the Motorola patents help Google defend its Android investment against Apple, Nokia, Microsoft and others. But Google needs more than defensive thinking to manage the Motorola patent portfolio.

Google must put the property to “its best and highest use,” as real estate people say. This means using patents offensively, depending on Google’s needs.

diagram showing "triangle" patent strategy for GoogleGoogle needs a patent strategy that people at Google and Motorola can understand and execute. The plan needs a degree of simplicity for successful implementation. Using a triangle as a model, Google can create a roadmap to guide internal decisions about how and when to use its newly acquired patent portfolio.

To implement the strategy, each patent in the Motorola portfolio should be assigned to one corner of the triangle. Patents might later move around depending on licensing, but this model establishes the initial priorities.

The first priority should go to patents that support Google’s core business. That means any Motorola patents related to search and advertising go to the top. Such patents apply towards protecting Google’s major revenue source, which is advertising.

Patents in this area would not be directly shared in support of the Android community. Rather, they would used to maintain Google’s advertising revenue stream, whether that revenue stream is derived from Android devices or not. Google would use these patents offensively to protect its core business.

The second priority is to apply Motorola patents to protect and grow Android-based products. Some might argue that this helps Motorola’s competitors. More objectively, a broadly supported Android platform creates momentum and competitive excellence for Motorola as well as for other Android manufacturers.

Solid platform support for the Android community increases hardware and software interoperability, and reduces the overall cost of Android as a solution. It also helps Android compete against Apple and Microsoft, providing more lift for Motorola.

History provides a guide here. The PCI bus created by Intel allowed the PC industry to achieve a high level of hardware and software compatibility. Because of that standard, all PC vendors could pass lower costs and better quality to consumers. The resulting greater volume provided an incentive for the industry to innovate much faster.

The same idea applies to using Motorola patents to grow and improve the market for Android devices. Google would use these patents defensively — a purpose acceptable to Android partners and developers.

The third corner of the triangle contains patents that provide unique product differentiation for Motorola. There are many areas where Motorola can enjoy a competitive advantage.

Likewise, all major Android device makers, including Samsung, HTC, and Huawei, have created patent portfolios in support of their devices and business objectives. Having patents to support Android-based products is an absolute business necessity for these vendors. These manufacturers took to heart what former Sun CEO Scott McNealy once said, that open source is “free, like a puppy is free“.

If the patent litigation history of these vendors is any example, Motorola will cautiously use such patents both offensively and defensively. Motorola should have no problem preserving and even enhancing its product differentiation using some, instead of all, of the 17,000 patents in the portfolio.

headshot photo of John KoenigJohn Koenig is the founder of Compute Media and developer of “The Patent Studio”. You can follow him on Twitter at @johnkoenig.

Larry Page photo: Jakub Mosur

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Tags: acquisition, patent law, patents

Companies: Google, Motorola, oracle, Sun

People: John Koenig, Larry Page, Scott McNealy


View the original article here

Sunday, August 21, 2011

Google must take the offensive with Motorola patent portfolio

photo of Google CEO Larry Page by Jakub MasurGoogle’s plan to buy Motorola Mobility will likely win approval from the Department of Justice, just as Oracle earlier received approval to buy Sun. The acquisition will double Google’s workforce and increase the size of its patent portfolio to more than 17,000 patents. What should it do with all those patents?

Google is not an active patent plaintiff, but at the same time, Google has never owned this kind of patent portfolio before.

Larry Page wrote in a blog post that “Motorola will continue to be run as a separate business.” He also stated that the “acquisition of Motorola will increase competition by strengthening Google’s patent portfolio.” Well, surely Larry realizes these statements are to some degree incompatible.

At a minimum, the Motorola patents help Google defend its Android investment against Apple, Nokia, Microsoft and others. But Google needs more than defensive thinking to manage the Motorola patent portfolio.

Google must put the property to “its best and highest use,” as real estate people say. This means using patents offensively, depending on Google’s needs.

diagram showing "triangle" patent strategy for GoogleGoogle needs a patent strategy that people at Google and Motorola can understand and execute. The plan needs a degree of simplicity for successful implementation. Using a triangle as a model, Google can create roadmap to guide internal decisions about how and when to use its newly acquired patent portfolio.

To implement the strategy, each patent in the Motorola portfolio should be assigned to one corner of the triangle. Patents might later move around depending on licensing, but this model establishes the initial priorities.

The first priority should go to patents that support Google’s core business. That means any Motorola patents related to search and advertising go to the top. Such patents apply towards protecting Google’s major revenue source, which is advertising.

Patents in this area would not be directly shared in support of the Android community. Rather, they would used to maintain Google’s advertising revenue stream, whether that revenue stream is derived from Android devices or not. Google would use these patents offensively to protect its core business.

The second priority is to apply Motorola patents to protect and grow Android-based products. Some might argue that this helps Motorola’s competitors. More objectively, a broadly supported Android platform creates momentum and competitive excellence for Motorola as well as for other Android manufacturers.

Solid platform support for the Android community increases hardware and software interoperability, and reduces the overall cost of Android as a solution. It also helps Android compete against Apple and Microsoft, providing more lift for Motorola.

History provides a guide here. The PCI bus created by Intel allowed the PC industry to achieve a high level of hardware and software compatibility. Because of that standard, all PC vendors could pass lower costs and better quality to consumers. The resulting greater volume provided an incentive for the industry to innovate much faster.

The same idea applies to using Motorola patents to grow and improve the market for Android devices. Google would use these patents defensively — a purpose acceptable to Android partners and developers.

The third corner of the triangle contains patents that provide unique product differentiation for Motorola. There are many areas where Motorola can enjoy a competitive advantage.

Likewise, all major Android device makers, including Samsung, HTC, and Huawei, have created patent portfolios in support of their devices and business objectives. Having patents to support Android-based products is an absolute business necessity for these vendors. These manufacturers took to heart what former Sun CEO Scott McNealy once said, that open source is “free, like a puppy is free“.

If the patent litigation history of these vendors is any example, Motorola will cautiously use such patents both offensively and defensively. Motorola should have no problem preserving and even enhancing its product differentiation using some, instead of all, of the 17,000 patents in the portfolio.

headshot photo of John KoenigJohn Koenig is the founder of Compute Media and developer of “The Patent Studio”. You can follow him on Twitter at @johnkoenig.

Larry Page photo: Jakub Mosur

Previous Story: US Best Buy stops selling TouchPad, HP gives refunds to?owners

Tags: acquisition, patent law, patents

Companies: Google, Motorola, oracle, Sun

People: John Koenig, Larry Page, Scott McNealy


View the original article here